Events

On 14th December 2024, GL Bajaj Institute of Management and Research hosted an insightful session with Ms. Anjali Chauhan, Research Analyst at Nielsen IQ. She shared her expertise on "Leveraging Consumer Intelligence Insights to Make Data-driven Decisions and Achieve Business Goals" with our PGDM Batch 2024-26.

Key Takeaways:

Understanding research problems & data analysis cycles
Exploring types of data analysis
Techniques for analyzing survey data

The session empowered our students with valuable insights into marketing analytics, marketing research, and data-driven strategies, sparking their curiosity to explore limitless opportunities in the field!

A huge thank you to Ms. Anjali Chauhan for inspiring our future business leaders with her invaluable knowledge and real-world perspectives!

#GLBajajIMR #AlumniTalk2024 #MarketingAnalytics #DataDrivenDecisions #BusinessGoals #PGDM #MarketingResearch #ConsumerIntelligence